Effective and last updated: July 14, 2026
These terms govern access to Flow AI, a business AI and workflow service provided by Metrics AI Innovation Lab, operating under the Metrics brand ("Metrics", "we", "our", or "us").
These terms apply to the organization accepting an order, subscription, pilot, or other agreement for Flow AI (the "Customer") and its authorized users. Flow AI is offered for business use. A person accepting these terms represents that they have authority to bind the Customer. An order form, data-processing agreement, or signed statement of work may add to these terms and controls if it expressly conflicts with them.
Flow AI provides configurable AI agents, lead qualification, messaging, catalogue, campaign, attribution, and integration capabilities. Features depend on the Customer's configuration, connected providers, approved permissions, and service plan. We may improve or replace features while preserving the material purpose of the subscribed service.
The Customer must provide accurate account information, restrict access to authorized personnel, protect credentials, and promptly report suspected compromise. The Customer is responsible for actions taken through its accounts and for maintaining appropriate access to connected business assets.
The Customer must:
Flow AI can connect to services operated by Meta, WhatsApp, AI model providers, cloud providers, messaging providers, and other third parties. The Customer authorizes the connections it enables and must comply with the applicable provider terms. Availability, limits, and policy decisions made by those providers are outside Metrics' control.
AI outputs may be incomplete, inaccurate, or unsuitable for a particular decision. Flow AI is a support and automation tool, not legal, financial, medical, or other regulated professional advice. The Customer decides how outputs are used and is responsible for appropriate testing, monitoring, human review, and escalation.
Our Privacy Policy explains how information is processed. Where Metrics processes personal data on the Customer's behalf, the Customer is the controller and Metrics is the processor unless an applicable agreement states otherwise. The parties will enter a data-processing agreement where required by law.
The Customer retains its rights in customer data and content. The Customer grants Metrics the limited rights needed to host, process, transmit, and display that material to provide and secure the service. Metrics and its licensors retain all rights in Flow AI, its software, designs, documentation, and service improvements. No rights are granted except as expressly stated.
Each party will protect the other's non-public business, technical, and commercial information using reasonable care and use it only for the relationship. Confidentiality does not cover information that is public without breach, already lawfully known, independently developed, or lawfully received from another source. A legally compelled disclosure may be made after reasonable notice where permitted.
Fees, usage limits, payment dates, and taxes are defined in the applicable order. We may suspend access when reasonably necessary to address security risk, unlawful use, provider-policy violations, material breach, or overdue payment, and will provide notice when circumstances permit.
Each party warrants that it has authority to enter the agreement. Except as expressly agreed in writing, Flow AI is provided on an "as available" basis. To the maximum extent permitted by law, Metrics disclaims implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that third-party services or AI outputs will always be available, uninterrupted, or error-free.
Liability limits, exclusions, and remedies are governed by the applicable signed order or agreement. If none applies, neither party is liable for indirect, incidental, special, consequential, or punitive damages to the extent permitted by law, and Metrics' aggregate liability for the service will not exceed fees paid for Flow AI during the six months preceding the event giving rise to the claim. Nothing excludes liability that cannot lawfully be limited.
Either party may terminate as stated in the applicable order or for an uncured material breach. On termination, access ends and each party must handle data according to the agreement, the Privacy Policy, and applicable law. Provisions that by nature should survive termination remain in effect.
Unless a signed agreement states otherwise, these terms are governed by the laws of the Arab Republic of Egypt, without regard to conflict-of-law rules, and disputes are subject to the competent courts of Cairo.
We may update these terms to reflect service, provider, or legal changes. Material changes will be communicated through an appropriate business channel. Questions may be sent to info@metrics.com.eg.